Ecommerce Merchandising 101

Just because you’re selling stuff online doesn’t negate the requirement for you to pay the same attention to digital merchandising strategy as is called for in brick-and-mortar selling. Just as on the floor, it’s critical to guide shoppers to their purchases by way of a variety of tried-and-true merchandising tactics. Here are eight smart ones […]

read more

Trust Me: Canada’s Most Trust-Inspiring Retailers Named

Trust is the beating heart of relationships of all kinds: with a partner, with an employer, with a child and, yes, with a customer. Market research firm BrandSpark acknowledged that fundamental recently with its release of its list of Canada’s most trusted retail brands and products. Based on the annual BrandSpark Canadian Shopper Study, the […]

read more